Business Central Magazine

Cover Story


Staying Nimble

By JEANINE NISTLER // Photos by GUYTANO MAGNO, SWITCHBOARD

Momentum Truck Group President Jon Pearson is always looking down the road for unexplored routes.

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REPRESENTATION MATTERS

By Vicki Johnson

Embracing diversity, equity and inclusion in your marketing initiatives can boost your company culture and your ROI.

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RETHINKING SUSTAINABILITY

By Jim Gruenke

Sustainable business solutions are more effective with creative thinking and strategic partnerships.

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Small Business Bookkeeping 101

Small business bookkeeping refers to keeping accurate financial records of your business transactions: how much you spend and how much you make. Without a background in accounting, it can be overwhelming for business owner. With the right tools, you can feel confident managing financial transactions and helping your business grow.

Positive Business Habits = Success

By creating and practicing good business habits, professionals can unlock higher productivity, even when willpower wanes. The true power of habits lies in their ability to operate effortlessly, without the need for motivation or willpower. Plus, forming good business habits might be easier than you think!

How Online Reviews Impact Small Business

In today’s interconnected world, customer reviews have become fundamental in business evaluation. These are not just opinions or remarks. They are powerful insights into consumers’ experiences with products or services. So why do they play such a big role in purchase decisions?

Embrace your Employee’s Side Hustle

And according to Bankrate, nearly 40% of Americans dedicate time each week to at least one side hustle. Not only does a job on the side provide more income, it also often grants people the opportunity to explore creative aspirations or passions. As an employer, it can also help prevent burnout for your employees. Plus, embracing employees’ side-hustles can also help with employee recruitment and retention.

economy central References

Abel, M. (2023). Viewpoint: How a Person’s Name Can Prompt Hiring Discrimination. Employee Relations. SHRM. https://www.shrm.org/resourcesandtools/hr-topics/employee-relations/pages/viewpoint-how-a-persons-name-can-prompt-hiring-discrimination.aspx#:~:text=The%20chance%20that%20they%20would,over%2055%2C%20Whites%20and%20conservatives

Edmans, A., Flammer, C., & Glossner, S. (2023). Diversity, Equity, and Inclusion. https://doi.org/10.3386/w31215

Eswaran, V. (2019, April 29). The business case for diversity is now overwhelming. World Economic Forum. https://www.weforum.org/agenda/2019/04/business-case-for-diversity-in-the-workplace/

Schaeffer, K. (2023, August 31). Black workers’ views and experiences in the U.S. labor force stand out in key ways. Pew Research Center. https://www.pewresearch.org/short-reads/2023/08/31/Black-workers-views-and-experiences-in-the-us-labor-force-stand-out-in-key-ways/