Business Central Magazine
Cover Story
This old barn
By EMILY BERTRAM // Photos by JOEL BUTKOWSKI, BUTKOWSKI DIGITAL IMAGING
When Randy Schmitz entered the wedding and event business, people didn’t get married in barns. He’s changed that.

Meaningful action
By Carl Newbanks
It’s no longer just a preference that companies give to important causes. It’s becoming a requirement.

Investing in issues
By Ari Kaufman
ESG investing calls into question just how important the bottom line is.

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How will AI affect your industry?
We have only skimmed the surface when it comes to the applications for AI. It will undoubtedly reach every industry sector in some way. Predictions as to how it will affect different industries are interesting.
marketing and dei: why they must coincide
DE&I has been top of mind for most companies in 2023. How should we be thinking about DE&I when building it into everyday marketing strategy? How do we make it authentic? There are several things to consider.
the key to 15 minute meetings
According to an analysis of Microsoft Teams data, the 15-minute meeting is the fastest-growing block of time that workers and bosses are scheduling. If your next meeting can’t be an email, maybe it can just be 15 minutes.
how (and why) to focus on an aging workforce
While the majority of the hiring focus appears to be on Gen Z, employers should hesitate to ignore the baby boomer workers. These employees, between the ages of 57 and 75, are staying in the workforce longer than ever before. By 2031, over a quarter of the workforce will be over 55.
want more tips on being persuasive?
Check out Magic Words by Jonah Berger:
https://www.amazon.com/Magic-Words-Jonah-Berger/dp/0063204932?tag=spacforrent-20&geniuslink=true
economy central References
Ashta, Arvind and Heinz Herrmann. 2021. Artificial intelligence and fintech: An overview of opportunities and risks for banking, investments, and microfinance. Strategic Change 30: 211-22. https://doi.org/10.1002/jsc.2404
Bartram, S.M., Branke J., and M. Motahari. 2020. Artificial Intelligence in Asset Management. CFA Institute Research Foundation. Literature Review.
ChatGPT 3.5, August 3 Version.
“OpenAI Confirms ChatGPT Data Breach.” May 13, 2023. Trend micro. https://news.trendmicro.com/2023/05/13/openai-chatgpt-data-breach/