Business Central Magazine

Cover Story


Bloom where you are planted

By Emily Bertram// Photos by Switchboard

What do unusual houseplants, snarky giftware, artistic chairs and a wedding expo have in common? Ashley Green..

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24 Nd Cover Bc Web

Email hacked! now what?

By Clint Lentner

Awareness and swift action are keys to protecting yourself and your company.

Email Hacked Image Pg 12

Leveling up

By A.J. Kaufman

Boost customer loyalty and employee engagement by making business more fun.

Leveling Up Image Pg 24

Online Only


Mistake-proof

Everyone makes mistakes, even competent leaders. Understanding the most common types of mistakes and being prepared for them can help minimize their occurrences. The key often lies in simply slowing down

customers need demand options

According to a PYMNTS Intelligence report, 77% of consumers would abandon their online shopping carts if their preferred payment options were not available. Consumers demand options when it comes to payments, so how can companies adapt?

chatgpt prompts for b2b marketers

Artificial Intelligence chatbot ChatGPT has endless uses in the workplace – even for business-to-business companies. Sometimes the most challenging part if simply knowing what to ask. These prompts can help get you started.

the punctuality predicament

Do you have an employee or colleague who is always late – to work, back from break, even with assignments? It can take a toll on a whole team after a while. So, what’s the best approach for dealing with this behavior?

References

From This Issue 

Economy Central References

Baker, S. R., Baksy, A., Bloom, N., Davis, S. J., & Rodden, J. A. (2020). Elections, Political Polarization, and Economic Uncertainty. National Bureau of Economic Research, Working Paper No. 27961. https://doi.org/10.3386/w27961

Coibion, O., Georgarakos, D., Gorodnichenko, Y., Kenny, G., & Weber, M. (2024). The effect of macroeconomic uncertainty on household spending. American Economic Review, 114(3), 645–677. https://doi.org/10.1257/aer.20221167

Dibiasi, A., Abberger, K., Siegenthaler, M., & Sturm, J.-E. (2018). The effects of policy uncertainty on investment: Evidence from the unexpected acceptance of a far-reaching referendum in Switzerland. European Economic Review, 104, 38-67. https://doi.org/10.1016/j.euroecorev.2018.01.002

Foremny, D., & Riedel, N. (2014). Business taxes and the electoral cycle. Journal of Public Economics, 115, 48-61. https://doi.org/10.1016/j.jpubeco.2014.04.005

Galli-Debicella, A. (2021). How SMEs Compete Against Global Giants Through Sustainable Competitive Advantages. Journal of Small Business Strategy, 31(5), 13–21. https://doi.org/10.53703/001c.29812

Gonçalves, T., Barros, V., & Serra, G. (2022). Political elections uncertainty and earnings management: Does firm size really matter? Economics Letters, 214, 110438. https://doi.org/10.1016/j.econlet.2022.110438

Stokey, N. L. (2013). Wait-and-see: Investment options under policy uncertainty (Working Paper No. 19630). National Bureau of Economic Research. https://doi.org/10.3386/w19630