Business Central Magazine
Table of Contents September/October 2012

CONTENTS      
President's Letter:   The Business Side of Things 6
Editor's Note:   Fish Tales 8
Business Calendar:     16
Network Central:     20
Top Hats:     22
Cover Story:   OPTION MANAGEMENT 36
       
UPFRONT      
News Reel:   What's happening and who's moving.   Business news from around Central Minnesota. 10
Book Review:   Be the Elephant:  Build a Bigger, Better Business by Steve Kaplan 10
Your Voice in Government:    Hire A Veteran  Members of the armed services offer ideal employee traits, including a focus on responsibility and professionalism. 12
People to Know:     14
The Trouble with Business:  
Noncompete Agreements  Noncompetition agreements can be an excellent tool, but they're not the right fit for everyone.
18
BUSINESS TOOLS      
Management Tool Kit:   Recipe for Success  In the sales world, nothing is more important than prospecting. 24
Tech News
 
24
Going Green     26
TechStrategies:   An App for That  Today's computer apps allow businesses to engage customers and generate revenue. 31
Economy Central presented by Falcon Bank:     32
       
SPECIAL SECTIONS      
Welcome Back Students
    28
Central Minnesota
  Growth Guide
49
Smart Business
    51
Smart Business     53
       
THIS ISSUE      
Feature:   Risky Business  In today's economy any business can be a risky one.  Knowing your industry and finding creative solutions to control costs can mean the difference between success and failure. 44
Special Focus:   Growing Pains  Consider the potential benefits and challenges before making the decision to open a second location.. 48
Business Spotlight:   Russ Portele, Coldwell Banker Burnet
54
       
       
Online Only:   Innovation Motivation
 
    A Reading List for Innovators
     
    Content Marketing
     
    Forgotten Expenses
 
 


News & Events


View All Events ...

Online Only

  • Assuming your data will not be hacked, stolen, or burnt to a crisp in a fire, which solution—cloud storage or an external hard drive—is more cost effective, byte for byte?  You can find PCWorld’s review of the various storage options here.
  • Delivering an engaging sales experience has a significant impact on customer loyalty.  Here are three steps you can take to improve customer loyalty.
  • The best leaders know how to delegate well, especially in growing companies that require their full attention.  Here are six steps you can take to maximize your delegation talent.
  • The success or failure of a presentation is determined by what happens in the 24 to 36 hours before the event.  Here are five tips you can use during that critical window to ensure that your presentation is the best it can be.
  • Today’s headlines are filled with stories of unethical and unscrupulous business dealings.  Consumers need your company to stand for something important and demand to be treated in a fair and consistent manner. YFS Magazine shares 100 core values from 15 winning companies here.
  • The Graduate Employment Outcomes tool shows how many recent Minnesota graduates found Minnesota jobs one and two years after graduation. It also shows the median wages earned and the top industries where graduates found jobs. You can search by year, location, award type, institution type, and instructional program. Check it out here.
  • Stearns County Human Services recently received a grant from the Minnesota Department of Health to implement the Statewide Health Improvement Program (SHIP) in Stearns County.  The county is looking for businesses or organizations that are interested in participating in the initiative with creative ideas and programs.  You can find the list of acceptable SHIP program areas here, or visit www.StearnsCountyMN.gov
  • The Minnesota Trade Office provides training and expertise to help businesses of all sizes export successfully.  If you’d like to expand your business - think globally!  You can find the list of training opportunities available from the Minnesota Trade Office here.

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