Table of Contents March/April 2012

CONTENTS      
President's Letter:   Are We There Yet? 6
Editor's Note:   Office Work 8
Business Calendar:     14
Network Central:     18
Top Hats:     20
Cover Story:   Home Work 32
       
UPFRONT      
News Reel:   What's happening and who's moving 10
Book Review:   The 3rd Alternative Solving Life's Most Difficult Problems,      
by Stephen R. Covey
10
Your Voice in Government:   Just a Shell Game? In 2011 the Legislature replaced the Market Value Homestead Credit program with a Homestead Market Value Exclusion. So what changed? 12
People to Know:     15
The Trouble with Business:  
Profit Killer  The cost of employee turnover isn't just time and training.  There are also hard costs that can hurt your bottom line.
16
BUSINESS TOOLS      
Entrepreneurism:   Building Investor Confidence  Spend the time, effort and money to communicate realistic financial statements clearly and convincingly.  It can be the key to successfully finding an investor. 22
TechStrategies:   Talent.me  This new professional networking app on Facebook helps professionals leverage their friend network to advance their careers and showcase their skills.. 24
Tech News     25
Going Green     26
Economic Central presented by Falcon Bank:     28
THIS ISSUE      
Feature:   Changing Faces  Ignoring one out of every 10 potential customers is not a good recipe for business success. 38
Special Focus:   Preparing Your Business for Sale 42
Business Spotlight:   Beth Huber, The Quick Fix Massage Shop 46
       
SPECIAL SECTION      
Commercial Construction, Real Estate and Leasing     43
       
Online Only:   Maximizing Twitter  
    Six Key Trends for Innovation      
    Creating a Business Plan      
    Great Business Ideas to Start Today  
 

News & Events


View All Events ...

Online Only

  • There are several steps you can take to minimize the risks involved in recruitment.  You can find three of them here.
  • Before dumping your business landline, remember that saving a few dollars is often costly.  Here are some things to consider before you cut the cord.
  • There are seven major sections to a business plan, according to Entrepreneur online, and each one is a complex document.  If you’re ready to dig in, you can learn the details and find additional resources here.
  • Thinking about starting a business blog?  Here are ten things to keep in mind so your blog works for you, rather than against you.
  • LinkedIn’s new business model may help sales professionals and recruiters be more successful.
    View a demo or sign up for a free trial of Sales Navigator here:
     http://business.linkedin.com/sales-solutions/prospecting-tool.html/
    View a chart of costs and features here (You need to be signed in to LinkedIn):
  • What makes St. Cloud, Minnesota, the land of opportunity?  We are near average on residential racial segregation. We invest in social capital, which means we believe our community benefits from social contact and networking to promote productivity. We have low high school dropout rates and low numbers of single parent households compared to the national average. Children growing up in the St. Cloud area have a 12.7 percent chance of moving from the bottom quintile to the top quintile, which is one of the best percentages in the nation.
     
    You can find income data here.

    For an article on income mobility by Dr. Raj Chetty, economics professor, Harvard University, follow this link.
  • Get Past the Label

    If you haven’t considered employing persons with physical, mental, or developmental challenges, it’s time to reconsider. Hiring workers with disabilities may be easier––and far more satisfying––than you ever imagined.  Following are sources and information that can help you get started.
     
    “Frequently Asked Questions,” U.S. Department of Labor
    “Fact Sheet,” Minnesota State Council on Disability
    “Tax Benefits for Businesses Who Have Employees with Disabilities,” Internal Revenue Service

    Catholic Charities, Independence Center, Inc., Independent Lifestyles, Inc.,
    Opportunity Matters, Inc., Opportunity Services, Rise, Inc. - Central Minnesota Works, True Friends, WACOSA

  • Moving people and commerce where they want and need to go is critical to Minnesota’s prosperity.  Despite enthusiasm surrounding trains and other transportation alternatives, the reality is Minnesota’s businesses and workers use roads and bridges to make the economy run.
     
    You can find the complete report on transportation, prepared by the Center of the American Experiment, here.

Advertising

Find out how you can advertise with Business Central Magazine.





 

Stay Informed

Click "SignUp" below to register for your subscription to BusinessCentral Magazine.

SignUp


Site Powered by Kentico CMS for ASP.NET  |  Web design and support by JDB Associates